Vroom is a new type of online dealership for car buyers and sellers.

I worked with Vroom as they were growing but did not yet have a fully staffed design team. Together, we created a design system for unifying the various email communications that occur during the buying and selling process, updates to the site UI to match most current branding, incorporating changes to improve usability and landing page concepts and emails to test different marketing ideas.

Large and small device email templates for the Vroom buy and sell process.

Vroom car features extended icon set

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